Raw Versus Kibble: The benefits of raw.

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For as long as most of us can remember, pet food has lived on a shelf.

However, before cats and dogs became domesticated this wasn’t the case. 

In the early 1900s convenience became the name of the game when it came to pet food, with the first canned dog food in the United States appearing in 1922. When tin and meat were rationed during world War II, pet food was classified as non-essential and producers had to get creative. 

In the 1950s, companies began experimenting with the machines they were using for their breakfast cereal to create dog food and in 1956 the first kibble was produced through a process called extrusion. Kibble was born. 

It comes as no surprise that highly processed foods are bad for humans, but how does kibble compare when considering the health of your pet?

The heat treatment used in extrusion cooking reduces protein quality, vitamins and the overall nutritional value of pet food. We believe pets deserve a whole food diet the way nature intended. 

So what can you expect when you switch your pet to raw diet? How does it improve their health?

There are many health benefits to feeding a raw diet to your pet such as: cleaner teeth, a healthier coat, less shedding, improved weight management, better hydration, improved liver health, improved kidney heath, improved skin, eye and ear health, a reduction in/ possible disappearance of allergies, smaller, less frequent and healthier bowl movements, improved digestion, less trips to the vet, and the list goes on. 

Does improving your dogs health by switching to raw mean forgoing convenience? 

Not anymore. That’s why Naturawls portions come in 1/2 lb and 1lb thermoform packs for dogs and 1/4 lb thermoform packs for cats. Our perforated packaging makes storage and meal time simple. 

Tear, thaw, peel and serve. It’s just that easy and your pet will thank you.